Case Study

Chatbot advertisement for global insurance company

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Abstract

Developed a chatbot advertisement for global insurance company to make online advertisement more interactive

PROJECT BACKGROUND

A global insurance company is looking for an innovative and creative solution to promote their insurance service.

BUSINESS OBJECTIVES

A&A provides a chatbot advertisement to make online advertisement more interactive.

 

 

 

 

 

Chatbot advertisement

SOLUTION/ TECHNOLOGIES

  • Chatbot solutions embedded in the online advertisement (Google Display Network)
  • The online advertisement becomes interactive in the way that customer can ask questions directly to chatbot in the advertisement

KEY RESULTS

Successfully delivered the chatbot solutions in the Google Display Network online advertisement and provide an innovative customer experience.

Big Data & Advanced Analytics Commercialization Brand & Positioning Competitive Insights Customer Experience Digital Advisory Go-to-Market Strategy Sales Strategy

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